fresh_brand_logos

Fresh

Brand, Campaign

Brand and campaign materials for an initiative to ensure clean air, water and food to residents of New Orleans. Each logo variation is comprised of images associated with a particular aspect of air, water, or food, so that the campaign's team can fine-tune their messaging to fit the context.

In addition to the set of logos, we produced hand-drawn illustrations of local marketplaces and a library of object silhouettes (of air, water, or food related items) for use on screenprinted posters, t-shirts, and fundraising pieces.